Parra Wine Co. - "The Inspiration of Parra Wine Co. - Brand Identity Film

The objective: Share a narrative—to connect with future customers who resonate with the values of Parra Wine Co, and to entice them to explore Parra wines and pair them with their favorite dishes.

​This film uncovers the “Why” behind Sam Parra's journey to success.​  To bring this story to life, we collaborated with Oregon businesses from Eugene, Florence and Dallas Oregon to showcase food pairings that elevate the Parra Wine tasting experience.